Category: Branding and Marketing
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What Happened to BikeAdsZW
With Bike Ads, companies could easily decide where and when a billboard would be in certain areas which meant that they could actually target specific areas as they wished. Imagine creating a school specific product for the medium to low density areas and thinking where to put it. That’s a headache in itself. No imagine…
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![[Podcast] How to use data to improve Branding Efforts with Gregory Gapare [ @GregTheMarketer ]](https://kaizenyou.co.zw/wp-content/uploads/2019/10/gg-podcast-art-2.png)
[Podcast] How to use data to improve Branding Efforts with Gregory Gapare [ @GregTheMarketer ]
Gregory Gapare is accused of acting like he’s the only Marketer in Zimbabwe. Passionate about Marketing and Branding for both corporates and individuals, he takes us through the paces on how to create a good brand then schools us about something you could never guess.
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Uber are Criminals
I swear someone opened Pandora’s Box at Uber right now. Kalanick must feel like he is walking around in a unavoidable minefield. From the #DeleteUber campaigns, The Sexual harassment claims that have come up to Execs leaving the company. Even more recently we heard news of the crashes that put a halt to the autonomous…
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Why Chicken Inn Should Stop making Beef Burgers
If you want a burger you are better off walking into downtown Harare where the your health may be at risk but the burger tastes bloody delicious.
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3 Ways to Beat the Facebook Algorithm
Please note that I will not be looking at Facebook’s decision to let go of their human editors for the trending section replacing them them with an algorithm. I mean we have all seen the McChicken story. Rather, I will be looking at the new newsfeed algorithm and how businesses can work around it. There…